Social Media Counts For College Coaches
- Stanford Football subtweeted their top football recruit.
- Coaches from programs like Arkansas, Penn State, Duke, Michigan and Oregon have made it clear that they have dropped prospects due to character issues in the recruit’s Social Media feeds.
College programs consider your social media a level of interviewing, a way to get to know who you are as a person. A student athlete social media feed that is racist, misogynistic, filled with obscenities or sexually explicit content is a red flag. Most college coaches have at least one story about reviewing the social media feeds of an athlete and quickly deciding that athlete didn’t fit in with their program. There are instances of scholarship offers being revoked because of an athlete’s social media. Talented, top-tier athletes have been dropped from recruiting lists because of their social media.
“It’s happened this year and this recruiting class,” Duke Coach David Cutcliffe said. “It’s just insane what some of them think’s OK. When I know it’s them and I read it and I see some of the things out there, if I’m on the road, I’ll call a coach – let his high school coach know we’re no longer interested. And I’ll call back to (Duke Director of Football Relations) Kent McLeod or the people in the office and say I want him dropped off the database. No more mail. Nothing.”
Of all the variables in the recruiting process, social media is the one variable that is completely under the player’s control. Instead of destroying college participation chances Social Media can be used as a tool that lets players promote their brand in ways never before possible.
If you are sincerely attempting to become one of the 6% of high school athletes who go on to college sports or garner some of the 2.7 billion dollars that go out in scholarships and aid to college athletes yearly your social media is not a private conversation with friends; it is a representation of who you are. Using Social Media to promote your talent and potential means:
- Knowing your goals
- Having a gameplan
- Maintaining the discipline to follow that gameplan
- Your header photo should represent you as a player and be consistent for all your social media channels. If you have the same header photo for all your social media channels that reinforces who you are and helps “brand” you to coaches and fans. So take 10 minutes and change your header photos if they are all different.
- Check your Twitter user name and your other social media user names. The User Name should (1) not be offensive, and (2) let people easily find you in a search. Twitter and Instagram user names should be fairly easy to change if you need to do so. Facebook is more of a chore.
By Staff Reports, posted on texasredzonereport.com